Google has created a search algorithm intended to demote negative online stores that deliver an unpleasant customer experience. The algorithm was created by Google after it became aware of a high ranking site that was intentionally abusive. The eye wear site had learned that a large number of comments, unfavorable or not, would result in higher page rankings. Source of article – Google creates algorithm to weed out bad online retailers by Money Blog Newz.
The negative online merchant strategy
Getting rid of negative online stores is a goal that Google has at present. This was because the DecorMyEyes.com site had a New York Times article written about it. For years there have been grievances from DecorMyEyes getting it on web watchdog. Within the Times article it talked about DecorMyEyes. All the complaints on ripping customers off, threatening and bullying were addressed. Unsatisfied customers are more likely to post remarks. The Google Search results would put the site higher on Google with all the unfavorable comments. The more hits it collected, the more sales it made and the more consumers it abused. The vicious cycle was negative for customers. DecorMyEyes was the top site on Google.
Google unsatisfied with DecorMyEyes
The article was written by Times changing how Google did things. A new algorithm was created so DecorMyEyes and other negative service retailers wouldn't be rewarded for it. An algorithmic solution went live really fast on Thursday based on Google's Amit Singhal team. The way that Google detects bad retailers online was not detected by Singhal. However, page seven was where you had to look to discover DecorMyEyes on Thurs if you searched. Singhal did make it clear the bad remarks did not play a part within the algorithmic solution. That was so individuals could nevertheless search individuals like politicians.
More than that began by Google
Google’s algorithm to weed out negative online retailers does not sit well with everybody. Retailers may be able to attack competitors by weakening rankings with unfavorable remarks with the Google algorithm modify based on Rob Spiegel at E-Commerce Times. Many people are worried about Google's power of policing the web which is beyond the search realm a bit.
Details from
New York Times
nytimes.com/index.html?partner=msnbcpolitics
PC World
pcmag.com/article2/0,2817,2373743,00.asp
E Commerce Times
ecommercetimes.com/story/Googles-Algorithmic-Fix-Sends-Bad-Merchants-to-the-Boonies-71361.html?wlc=1291320036
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